Marketing Technical Assistant

Position Title:    Marketing Technical Assistant
Type of Appointment:    Short term contract (Consultant)
Duration:    9 Months (three months’ probation) with possibility of extension
Duty Station    EPP in Kabul
Procurement Plan Ref    ???
(1 position)     (Male/female)

Export Promotion Project (EPP) of Ministry of Industry and Commerce (MoIC) is mainly focusing on growth and promotion of export & trade and paving better platform through identification of potential int’l markets and assistance provision during the product export activities for Afghan exporters in Afghanistan. The project is mainly working on markets access, provision of market information to Afghan exporters, shipment mapping, and to link the businesses with Afghan authorities within the country and outside the country to assist them during their products shipment to international markets.

The Export Promotion Project at MoIC shall play a key role in implementation of the project and shall be one of the senior management team to manage and lead the technical team during the course of their activities. The Export Promotion Project plays a key role in achievement of Afghanistan export target set by the government to be achieved through provision of marketing, development of assistance provision directory and shipment processes maps to help Afghan exporters/agencies during their product shipment to int’l markets.
The Social Marketing Officers will work under the direct supervision of the Marketing Specialist. S/he is expected to coordinate marketing campaigns for EPP and shall help the team in Export Promotion Project to establish strong communication and coordination with Afghan attaches for the exporting products in the int’l markets and assist in study and research on applicability of marketing tools to place Afghani Products into int’l markets.
The Social Marketing Officer have to develop and integrate marketing concepts with other approaches to social change. The goals have to be delivery of competition-sensitive and segmented social change programs that are effective, efficient, equitable and sustainable. He/S have to identify key stakeholder groups including employees, Customers, and local communities.

1.    Coordinate marketing campaigns based on detailed analysis of attaches and market demands,
2.    Establish strong communication and coordination with concerned attaches for export marketing and promotion activities,
3.    Assist in researches and analyses on variety of marketing intelligence, including market development and trends, pricing schedules, competitor offerings, product specifications, and other demographic data,
4.    Prepare report of your marketing findings and results to the marketing specialist, project management and ministry leadership to provide direction and support export promotion activities,
5.    Facilitate and assist the team during the trainings to exporters and entrepreneurs to educate them on new marketing standards; packaging, labeling and design to meet the export requirements of potential regional and international markets,
6.    Developing and implementing creative ideas for branding, advertising, graphic designs and promotional materials considering inputs of concerned attaché and particular market demands
7.    Assist the team during the development of marketing booklet which guides exporters on access requirements of potential foreign markets,
8.    Providing marketing and promotional designs for public awareness through social media,
9.    Carry out any other tasks as assigned by Export Promotion Directorate (EPAA).
10.    University degree required in Marketing Studies, BBA, social science, humanities, or other relevant field;  
11.    Excellent knowledge of English (oral and written) and Dari or Pashto languages;
12.    At least Two years of work experience in areas dealing with Marketing and strategic marketing, economy development and knowledge management or similar field;
13.    Strong knowledge of  with research methodologies;
14.    Good knowledge of computer and data management programs;
15.    Excellent computer skills using (Ms, Word, Excel, Access, PowerPoint, etc), and Internet browsing.

1.    Strong project management skills;
2.    Strong argument resolution skills;
3.    Strong presentation and communication skills;
4.    Interested in reading and writing.
5.    Good writing skills in Dari or Pashto is an asset;
6.    Be able to work in a dynamic working environment;
7.    Strong interpersonal skills;
8.    Ability to travel to provinces, if required;
9.    Ability and willingness to travel to the provinces when needed.
The Marketing Officer shall report directly to the Marketing Specialist and is accountable to the EPP and MoIC Senior Management.

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